The Marketing Manager of Samara Company Limited, Sedrick Ologo, disclosed that the nationwide book distribution commenced in December 2014.
He said the aim was to equip pupils nationwide with essential learning materials to strengthen their education, which he believes is the fulcrum of their entire educational life.
Mr Ologo disclosed that the gesture would be carried out annually in all ten regions as far as Samara Company Limited remained in business, adding that the package getting better after every year.
“Last year we gave 10,000 copies of branded exercise books each to the ten regions. This year, we have given 10,000 books together with Sasso-branded pens. This tells you that the initiative is getting better and better every year,” he said.
He urged the beneficiaries of the learning materials to make good use of the items received and also appealed to the teachers to give out their best to the pupils and ensure they take care of the items they have received.
Starting with the Western Region, over 4,000 pupils from selected schools including Whindo M/A School in the Shama-Ahanta East Municipal Assembly, Great Nabek Academy in Assakea, Bedu Addo Memorial School in Takoradi West District and Nana Badu Bonsu School and Poasi Methodist in New Takoradi benefitted.
Others were Tessark School in Sekondi, Nana Nketia Primary School in Essikado, Peace Royal School in Tarkwa, Essamang Methodist Primary School and Nsuaem Methodist in Tarkwa Nsuaem and St. Francis Basic School in the Agona-Ahanta District.
There was also a durbar held in Mpohor to climax the three-day distribution where pupils in that town and surrounding areas converged to receive some exercise books.
Also present were some traditional leaders who graced the occasion and to inculcate into the pupils the habit of reading and learning in order for them to be good citizens in future.
Meanwhile in the Central Region, pupils were selected from towns including Agona-Bobikuma, Yamoransa, Anomabo, Mankessim, Elmina, Abura, and others.
At a grand durbar held at Victoria Park in the Oguaa Traditional Area, the Oguaamanhene, Osabarima Kwesi Atta II, lauded Sasso for the initiative to support the education of school children in the Central Region.
He said the gesture would go a long way to ensure that each pupil gets the necessary support needed to make their education meaningful and fun, and called on the management of Sasso and other well-meaning Ghanaians to do more in that regard.
Addressing a large section of pupils in Mankessim, the president of the Queen Mothers Association of the Central Region, Nana Ama Amissah III, challenged the pupils to put in more effort in their performance in school and promised some reward packages, which only the best pupils would receive.
She said with the provision of free exercise books by Sasso, there was no more excuse for poor performance on the part of the pupils.
Nana Ama Amissah decried the rate of teenage pregnancy at Mankessim, which leads in teen pregnancy statistics in the Central Region, advising the female pupils against pre-marital sex and abortion, which she disclosed was killing a lot of them.
She also urged them to take care of their reproductive health and to strive to avoid discussions on indecent topics at all times.
In the Volta Region, school children in Hohoe, Ho, Sogakope, Aflao, Dzodze, Akatsi, South Tongu, and Tsiameh received exercise books and pens.
Beneficiary schools included Hohoe Musama M/A Basic School, St. Francis College Demo School, Gbi Kpeme M/A School, Beverly Hills Academy, Volta School for the Deaf, Ho Polytechnic Basic school, JCK Holy Spirit Catholic Preparatory School, Anglican School, Tokokoe R/C School, Denu R/C School, Wudoaba Basic School, Sogakope EP Basic School, Agorhome R/C Basic School, Dzelukope EP Basic School, Tsiame EP Basic School, Tsiame R/C Basic School and Asadame A/M Zion School.
The exercise was carried out by Sasso in partnership with some contestants of the 2015 Ghana’s Most Beautiful reality show – Sabina Araba Offah (Western Region) Vera Esi Safowah (Central Region) and Fafa Bossman (Volta Region).